Drop Your Footage & Watch Claude Edit

Everyone's teaching you to edit in Claude. Nobody's teaching Claude to edit.

The free guide gets Claude to cut your reel. Add Reel Studio and you get the effects suite, captions that match your audio, your own branding, and changes with a click.

Reel Studio is a digital product, Mac + Claude Code. Terms.

A reel frame styled like a magazine cover
Reel Studio: the reel beside your notes, every edit on its own layer
Same clip, both ways

On the left, what Claude gives you on its own. On the right, the same seconds with Reel Studio.

Identical footage, identical words. The free guide gets you the left. Nothing on the right can be prompted into existence; it has to be built.

Free: one word, bottom of frame. Studio: your photos on screen as you say them
Free: one word, bottom of frameStudio: your photos on screen as you say them
Free: nothing when you say “one folder”. Studio: the folder appears, in your colours
Free: nothing when you say “one folder”Studio: the folder appears, in your colours
Free: a caption, that’s it. Studio: the conversation on screen
Free: a caption, that’s itStudio: the conversation on screen
What you get

Film it. Drop it in. Post it.

  • A full suite of custom video effects that would usually take hours.
  • Captions matched to your actual audio. No lag, not covering your face.
  • No CapCut, DaVinci, Premiere or any other editing tool.
  • Make changes with the click of a button instead of typing “no, move the caption up” ten times.
The raw phone take
In. One take on your phone.
The finished reel
Out. Cut, captioned, effects on, in your brand.

Start it from your phone. Drop the footage on the review page, say what the reel is about, and it's ready by the time you sit down.

Your own custom branding suite

Built with your fonts, your colours and your instructions for edits.

Set it up once and every reel comes out in your look, using the effects that suit you. Same footage in all four: photos on screen, stat bars, paper cut-outs, app screens, receipts, checklists, charts. Your instructions decide which.

Example A: on-screen moment oneExample A: on-screen moment two
Example A
Example B: on-screen moment oneExample B: on-screen moment two
Example B
Example C: on-screen moment oneExample C: on-screen moment two
Example C
Example D: on-screen moment oneExample D: on-screen moment two
Example D

No brand yet? Setup asks you a few questions and shows you three options as stills from your own test reel. You pick one.

You pick, it cuts

You don't need to know what to ask for.

It reads your take, finds the lines worth landing on, and shows you what each one could be. Cards spinning around your head on the bit where you list three things. A big number on the line where you say the number. You choose from what it offers, it does the rest.

Three to five a reel. Enough to look made, not so many it looks mad.

Your words

It writes like you, because it asks you first.

Setup asks how you end a reel, the words you use, the words you won't. Every word that goes on screen comes from that. Your call to action, your spelling, your sign-off.

My reels are in the kit as the worked example. My words are not.

Before you see it

It checks its own work.

A cut that breaks your rules doesn't reach you. Captions over your face, a graphic sitting on a line it has nothing to do with, a word left blank. It catches those and fixes them first, so the cut you open is one worth watching.

Fewer rounds. That's the whole point.

Your own Reel Studio

Everything you'd tell an editor, in one place.

Mark the second you want changed, see every caption and cut on its own layer, flick back to the version you liked. On your phone, in the time it takes to watch it back.

Reel Studio: the reel beside your notes, with every caption, cut and effect on its own layer of the timeline
Mark upexactly where you want the change, on your phone
Layersevery effect isolated, so you fix one thing and nothing else moves
Versionsflick back to the cut you liked, nothing lost
One placeall your edits, not a folder hunt
Effects library

Store and add effects from the reels and inspiration you love.

Claude adds them to memory, so you're continually upskilling instead of asking for “that zoom thing you did the other day”. 92 are built in on day one, each shown on real footage so you know what you're asking for.

s-paper effects-wrap effects-deck-fan effects-polaroids effects-phone effects-counter-roll effects-checklist effects-collage effects-uiworld effects-chat effects-notifs effects-backdrop effects-deck-wall effects-receipts effects-confetti effects-label effect
  • B-roll runs to the cut, so you never get a stray frame of your face flashing up between clips.
  • Captions never break a line on a single letter.
  • Punctuation off, if you want it off.
Inside the kit

What arrives.

The kit

Reel Studio

The editing engine, your Reel Studio for marking up changes, the effects suite, and your custom branding suite. Opens in the Claude app; you type “set me up” and it installs itself.

Three starter looks: Editorial, Bold and Soft

The effects library. Every effect playing on real footage, searchable, so you can see what you're choosing before you ask for it.

Your reel guide. One page that says exactly how your reels look: your fonts, colours, effects and words. Claude reads it before every edit. It's written with you during setup, or start from a ready-made look: Editorial, Bold or Soft.

Also included

  • BonusTwo ready-made reel layouts to start from.
  • BonusOne of my reels, start to finish. Raw take, first cut, my notes, final.
  • BonusThe step-by-step setup guide, every prompt in order, with a by-hand option.
  • BonusUpdates, at the same download link, for as long as it's on sale.
Who it's for

You film the reels. You just hate the hour after.

This is for you if

  • You talk to camera, or want to, and you'd post more if editing weren't in the way
  • You pay an editor, or you do it yourself at night
  • You want it to look like you, not like everyone else using AI
  • You have a Mac or a Windows PC and use Claude

Not for you if

  • You want to drag clips around a timeline yourself
  • You want someone else to decide what your reels say
Alycia Chapman
Who made this

I've been #1 across Australia 5 times.

For the last 3.5 years I've edited podcasts. We've generated over 4.5 million downloads and landed every client on the top charts. And every single week? Every client had reels.

I had a whole team who could edit, but time, capacity and resources meant my own content was always the bottom of the pile.

Now? Idea, film, edit. And I can actually edit it into something I'm actually proud of (which I've NEVER been able to do before).

Whether you're just starting out or looking to speed up your content creation, I've got you.

Want a new feature? Feedback? Inspiration? Let me know @alyciachapman_

Get the free guideHow to get Claude to cut a reel, on four pages.

The price

Less than one reel from an editor. For every reel you'll ever post.

Launch price

Reel Studio

An editor charges $80 to $150 for one reel. This is $97 once, yours forever, updates included. The next four reel layouts are on the way and the price goes up when they land; buy now and you get them free.

  • The full effects suite
  • Captions matched to your audio
  • Your own Reel Studio for changes with a click
  • Your custom branding suite
  • The effects library, growing with you

$97 AUD, one payment

Mac only. Needs the Claude desktop app with Claude Code. If it won't install on your Mac, reply to your order email and I'll get it running with you. Terms.

Get Reel Studio
Questions

The things you're probably wondering.

Can't I just ask Claude to edit it?

You can, and the free guide shows you how. You'll get a clean cut. Then you'll type "no, move the caption up" ten times, the effects you wanted won't be there, and it won't look like you. Reel Studio is the editing tool, the branding and the effects that a chat window can't give you.

What if I'm not techy?

You never touch code. You open a folder in the Claude app and type "set me up". It installs everything, asks you a few questions about your brand, and shows you a test reel. If anything stops, it tells you the one thing to do. If it genuinely won't run on your Mac, reply to your order email and I'll get it going with you.

What do I need?

A Mac, the Claude desktop app on a plan that includes Claude Code, and an evening. No CapCut, DaVinci or Premiere.

Will it look like a template?

No. Your branding suite is built from your fonts, your colours and your instructions. Two people with the kit will not get the same reel.

How long does it actually take?

Setup is one evening, mostly waiting on downloads. After that: drop the footage in, approve the plan, and the reel is back in a few minutes. Changes are a click.

I'm on Windows.

Then this isn't for you yet. The part that cuts you out of the frame uses Apple's own tools. The free guide works on anything.

Your call

Free guide, or the whole studio for $97.

Both start with the form at the top. Tick the box for Reel Studio; leave it if you just want the guide.